Understanding the impact of highway relocation on the economic well being of communities is not a simple matter. “Jackrabbit” trading post is an iconic feature of Route 66 but when the highway moved so did the fortunes of the trading post. Following a remnant of Route 66 to Jackrabbit was an adventure given that the road is just about done. The trading post continues to do business but it certainly isn’t what it used to be.

On the other hand, the Monterey Motel, fully of Route 66 fans appears to be doing well given its location in Albuquerque but the clientele are largely “fans” and seek this establishment because of what it is, not because of where it is. It is no longer anywhere near a highway and seems to thrive because of nostalgia. Being close to the “old town” of Albuquerque probably doesn’t hurt.